Digital emotional intelligence
for building products and experiences
people love
Digital emotional intelligence
for building products and experiences people love
Our mission is to bring empathy to every digital interaction
In the age of Lovable, Cursor, and Veo3 - building is solved. But in our rush to build faster, we forgot to build with empathy.
At OptimizingAI, we're changing that by creating AI that truly understands human emotions, turning user research from weeks to milliseconds.
Understanding what humans want to use is the new moat.




The science behind the OptimizingAI Insights
The science behind the OptimizingAI Insights
For over a decade, Hannes Bend pioneered neuroscience-driven innovation in human-computer interaction at institutions like University of Oregon, MIT Media Lab, and Harvard University. His work earned recognition from Stanford's Association for the Advancement of Artificial Intelligence.
For over a decade, Hannes Bend pioneered neuroscience-driven innovation in human-computer interaction at institutions like University of Oregon, MIT Media Lab, and Harvard University. His work earned recognition from Stanford's Association for the Advancement of Artificial Intelligence.
Inspired by the belief that technology should enhance human wellbeing, Hannes developed patented AI solutions that could read emotional responses in real time.
Inspired by the belief that technology should enhance human wellbeing, Hannes developed patented AI solutions that could read emotional responses in real time.
Today, OptimizingAI brings that decade of neuroscience research into the hands of product creators, helping them build with empathy rather than assumption.
Today, OptimizingAI brings that decade of neuroscience research into the hands of product creators, helping them build with empathy rather than assumption.
What if you could see user frustration the moment it happened? What if you could predict abandonment before users left? That question became OptimizingAI—AI that reads human emotions in real-time with 97% accuracy.
What if you could see user frustration the moment it happened? What if you could predict abandonment before users left? That question became OptimizingAI—AI that reads human emotions in real-time with 97% accuracy.
Leadership Team
Leadership Team

Hannes Bend
Hannes Bend
Founder, CEO
Founder, CEO
Inventor of core AI technology (OptimizingAI, VitalSignAI), with global AI patents.
Inventor of core AI technology (OptimizingAI, VitalSignAI), with global AI patents.
Founder of BreathingAI (10,000+ users in 156+ countries).
Founder of BreathingAI (10,000+ users in 156+ countries).
10+ years pioneering biofeedback (AAAI award winner)
10+ years pioneering biofeedback (AAAI award winner)


Maria Osipova
Maria Osipova
Co-founder, CMO
Co-founder, CMO
20 years leading marketing in high-growth B2B SaaS
20 years leading marketing in high-growth B2B SaaS
MediaValet (Acquired), TractionGuest (Acquired)
MediaValet (Acquired), TractionGuest (Acquired)
0-to-1 execution & AI-driven growth expertise
0-to-1 execution & AI-driven growth expertise
Key Advisors
Scott Barker
Scott Barker
Founder, The Wake Up Call.
Former Partner, GTM Fund
Founder, The Wake Up Call.
Former Partner, GTM Fund
Jay Vidyarthi
Jay Vidyarthi
Former Head of Product, @ Muse, Google, TiT. Founder, Still Ape.
Julius Dreyer
Julius Dreyer
Founder happiness.com, Head of Product Ideawise Group
Turn emotions into actionable insights.
Turn emotions into actionable insights.
Our mission is to bring empathy to every digital interaction
Our mission is to bring empathy to every digital interaction
In the age of Lovable, Cursor, and Veo3 - building is solved. But in our rush to build faster, we forgot to build with empathy.
In the age of Lovable, Cursor, and Veo3 - building is solved. But in our rush to build faster, we forgot to build with empathy.
At OptimizingAI, we're changing that by creating AI that truly understands human emotions, turning user research from weeks to milliseconds.
At OptimizingAI, we're changing that by creating AI that truly understands human emotions, turning user research from weeks to milliseconds.
Understanding what humans want to use is the new moat.
Understanding what humans want to use is the new moat.












Digital emotional intelligence
for building products and experiences people love
Our mission is to bring empathy to every digital interaction
In the age of Lovable, Cursor, and Veo3 - building is solved. But in our rush to build faster, we forgot to build with empathy.
At OptimizingAI, we're changing that by creating AI that truly understands human emotions, turning user research from weeks to milliseconds.
Understanding what humans want to use is the new moat.








The science behind the OptimizingAI Insights
For over a decade, Hannes Bend pioneered neuroscience-driven innovation in human-computer interaction at institutions like University of Oregon, MIT Media Lab, and Harvard University. His work earned recognition from Stanford's Association for the Advancement of Artificial Intelligence.
Inspired by the belief that technology should enhance human wellbeing, Hannes developed patented AI solutions that could read emotional responses in real time.
What if you could see user frustration the moment it happened? What if you could predict abandonment before users left? That question became OptimizingAI—AI that reads human emotions in real-time with 97% accuracy.
Today, OptimizingAI brings that decade of neuroscience research into the hands of product creators, helping them build with empathy rather than assumption.
Leadership Team


Hannes Bend
Founder, CEO
Inventor of core AI technology (OptimizingAI, VitalSignAI), with global AI patents.
Founder of BreathingAI (10,000+ users in 156+ countries).
10+ years pioneering biofeedback (AAAI award winner)


Maria Osipova
Co-founder, CMO
20 years leading marketing in high-growth B2B SaaS
MediaValet (Acquired), TractionGuest (Acquired)
0-to-1 execution & AI-driven growth expertise
Key Advisors
Scott Barker
Founder, The Wake Up Call.
Former Partner, GTM Fund
Jay Vidyarthi
Former Head of Product, @ Muse, Google, TiT. Founder, Still Ape.
Julius Dreyer
Founder happiness.com, Head of Product Ideawise Group